Monday, September 27, 2010

Whole Foods-Ysabelle

When we arrived at whole foods, we got a tour from whole foods employee and former chef, Chef Kiss. During our tour, he explained how Whole Foods’ values actually impact what food there is and how it gets there. For one of their values, Chef Kiss explained how the coffee sold at whole foods is made in support of the global community. He says how they give people who have viable farmland money in exchange for them growing coffee beans as well as harvesting them. The people in these villages are required to keep with the standards of the certified organic guidelines as well as sustainability guidelines.
Touring the store, you couldn’t help but notice all of the rich and vibrant colors in all of their products. The fruit had gorgeous bright colors in clear Tupperware tubs and the fish had a range of deep reds and rich whites behind the glass casing. The difference in quality of the food here was noticeable from an average grocery store. It keeps to nature’s standards. In the bakery, the food had earth tones because their coloring in the icing, and other products, were made from naturally pigmented ingredients.
The store also provides alternatives for those with different lifestyles. For example, they give a vegan option for their cheese. I was surprised that Chef Kiss was even able to tell us of how this process occurs because in a regular grocery store, an employee might not even be able to tell you what aisle to find something in, let alone how it is made. The knowledge of the values, the products, and the system of whole foods by its employees makes it unique from all other grocery stores. At whole foods, there are also classes available so that you might be able to learn things like how to live a healthy lifestyle on a budget. These things combined make whole foods a unique experience.

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